Let’s keep on franchise blogging about franchise blogging at least one more time…
Wikid Franchise operates along the lines of Wikipedia, billing itself as an information sharing project for folks interested in franchise information. It consists only of previously published information about a franchise, wisely limiting their liability and preventing the site from becoming a site for whining about franchise (which is the province, apparently, of www.unhappyfranchisee.com
Free Accounts – Franchise Info
Members can create a free account and learn from the posted franchise articles and begin to post new information.
Is it the “largest repository of vetted information” on franchise ever compiled? Maybe – it’s got a very nice tag cloud for quick access to articles about franchises such as KrispyKreme, Subway, Dairy Queen, lots in the area of franchise.
Franchise Info, not Advertising
It’s not the place to advertise or try to gain new customers for your franchise, however; it’s aiming at becoming a library of information, with all parties interested in franchise scurrying around available media sources and posting valuable articles.
Tho possibly not every article is so valuable – one entitled “Judge fines ruffian for hurling muffin,” a news story about an unfortunate event at a Tim Horton donut franchise – may not provide valuable insights about the purchase or running of such a franchise establishment. It works well as data to shore up SouthPark’s opinion of Canada, however.
Wednesday, April 15, 2009
Monday, April 13, 2009
Franchise Blogging About Franchise Blogging
Today we’re franchise blogging about franchise blogging. Lots of blogging about franchises, and we’re getting into the fray.
The Wall Street Journal recently published an article (by Richard Gibson) all about franchise blogs, and the franchise blog community promptly blogged about the article on franchise blogs.
- To wit:
Franchise-Chat (http://www.franchise-chat.com/). This blog has an international flavor, if you’re interested in going global. - The Franchise Pundit (franchisepundit.com). Advice and news from a franchise attorney.
- Unhappy Franchisee (http://www.unhappyfranchisee.com/). Provides a forum for discussion of negative aspects of a franchise.
- WikidFranchise.org. WikidFranchise.org Like the well-known Wikipedia, a place for anyone to add relevant information.
…And then franchise blogs blogged about the franchise blog article…
Bizzia.com blogged about the WSJ article and managed to eclipse the actual article in Google prominence.Notable sites that escaped mention include FranchisePick.Com, FranBest.com, TopNewFranchises.com, Michael Webster’s The BizOpp News, and Joel Libava’s The Franchise King blog. While not a blog, Richard Solomon’s Franchise Remedies also includes a wealth of information and insights.
All this makes me believe that the term blogosphere is literal, not figurative – the image of a giant wired structure, perhaps plexiglass, surrounding the literal globe, with electronic info pinging out and back, so that every bit of information known by any human at any time about the world of franchise is instantly known by every other human.
Check out marketing assistance, direct mail for franchises for more information.
Saturday, March 28, 2009
Franchise And the apocalypse…
Franchise And the apocalypse…
Questionable economic times put me in mind of apocalyptic novels. My favorites, Alas, Babylon and Lucifer’s Hammer make the big point that it’s people with control of their own small business – can you say franchise – who have the best chance of survival.
Because having control of your own small team of well-trained, hard-working people who you’ve chosen to help run your franchise is a big step up.
Franchise and The Big Comet…
Say the big comet hits unexpectedly, and you and your franchise team are working a typical day. You’ve got a pool of people already practiced at working together, with a variety of skills, AND a supply of coffee, which will make you king in a post-apocalyptic environment.
Franchise and Pandemic…
Stephen King’s The Stand, right? Millions fall, but you and your franchise team are running a yacht service out of the Gulf of Mexico – you’ve got fishing gear and strong people; you’ve got a better chance than most.
Franchise and Nuclear Destruction….
Basically, no more electricity for awhile, Alas, Babylon, but with your barbeque franchise, you’ve got the tools to cook with fire, and you’ve got your franchise team of employees who are accustomed to hard work and irritable, hungry people.
Franchise and the e-bomb thingie
Nothing electrical at all, but with your furniture repair business you’ve got building skills and your franchise team of craftsmen – you’re golden!
Check out marketing assistance, direct mail for franchises for more information.
Questionable economic times put me in mind of apocalyptic novels. My favorites, Alas, Babylon and Lucifer’s Hammer make the big point that it’s people with control of their own small business – can you say franchise – who have the best chance of survival.
Because having control of your own small team of well-trained, hard-working people who you’ve chosen to help run your franchise is a big step up.
Franchise and The Big Comet…
Say the big comet hits unexpectedly, and you and your franchise team are working a typical day. You’ve got a pool of people already practiced at working together, with a variety of skills, AND a supply of coffee, which will make you king in a post-apocalyptic environment.
Franchise and Pandemic…
Stephen King’s The Stand, right? Millions fall, but you and your franchise team are running a yacht service out of the Gulf of Mexico – you’ve got fishing gear and strong people; you’ve got a better chance than most.
Franchise and Nuclear Destruction….
Basically, no more electricity for awhile, Alas, Babylon, but with your barbeque franchise, you’ve got the tools to cook with fire, and you’ve got your franchise team of employees who are accustomed to hard work and irritable, hungry people.
Franchise and the e-bomb thingie
Nothing electrical at all, but with your furniture repair business you’ve got building skills and your franchise team of craftsmen – you’re golden!
Check out marketing assistance, direct mail for franchises for more information.
Monday, March 16, 2009
Hellow Franchise! Own Your Own!
Hello, Franchise! Part II
Bye, bye, old job, hello franchise – sing to “Mary Had a Little Lamb” – bye, bye, old job, hello franchise, hello franchise, hello franchise, bye, bye old job, hello franchise, where you own your own.
Hello, Franchise! Where You Own Your Own!
Hey, some of us have lived being an employee under Michael Scott, from “The Office” fame. I personally was supervised by a Michael with all the badness and none of the redeeming simple-but-well-meaning virtues Steve Carrell portrays so winningly.
But now you can leave all that behind you. Honestly, it won’t take long to find a franchise opportunity to pique your interest; just take a deep breath and start on your research.
Here’s another good franchise site, maintained by USA Today: http://usatoday.franchisesolutions.com/top_franchises_info.cfm
Oooh! You can get into the cruise industry, barbeque, internet, hardware, furniture repair, video games, salad! Seems to be a franchise for any and all tastes and talents.
When you own your own franchise, there is no Michael Scott; it’s all Jim and Pam; hire your own folk, willing to work a full day for a day’s pay. I can imagine it all now, me, Jim and Pam, running a franchise cruise line out of a lovely tropical city; or a barbeque franchise out of an adorable Texas town… Ahh, the franchise life.
Check out franchise marketing assistance, direct mail for franchises for more information.
Bye, bye, old job, hello franchise – sing to “Mary Had a Little Lamb” – bye, bye, old job, hello franchise, hello franchise, hello franchise, bye, bye old job, hello franchise, where you own your own.
Hello, Franchise! Where You Own Your Own!
Hey, some of us have lived being an employee under Michael Scott, from “The Office” fame. I personally was supervised by a Michael with all the badness and none of the redeeming simple-but-well-meaning virtues Steve Carrell portrays so winningly.
But now you can leave all that behind you. Honestly, it won’t take long to find a franchise opportunity to pique your interest; just take a deep breath and start on your research.
Here’s another good franchise site, maintained by USA Today: http://usatoday.franchisesolutions.com/top_franchises_info.cfm
Oooh! You can get into the cruise industry, barbeque, internet, hardware, furniture repair, video games, salad! Seems to be a franchise for any and all tastes and talents.
When you own your own franchise, there is no Michael Scott; it’s all Jim and Pam; hire your own folk, willing to work a full day for a day’s pay. I can imagine it all now, me, Jim and Pam, running a franchise cruise line out of a lovely tropical city; or a barbeque franchise out of an adorable Texas town… Ahh, the franchise life.
Check out franchise marketing assistance, direct mail for franchises for more information.
Hello, Franchise!
Hello, Franchise
Clichés turn into clichés for a reason. Lemon into lemonade. Bye, bye, old job; Hello, Franchise.
If you’re out of a job, best advice is to allow yourself a day or two of depression and panic and then to get going. Segue – surf YouTube and then gradually start looking at sites to help your job search.
Hello, Franchise
But consider creating your own job that you have full control over – can you say Hello, Franchise? Start at http://www.fbr50.com/ Franchise Business Review.
The current homepage reflects a survey of happy franchise owners, the most popular and successful – take a look-see. Some franchise opportunities exist for a very minimal investment – some as low as $4,000 - $8,000! Hello, Franchise!
And it’s likely that even a cursory review of these franchise opportunities will re-awaken some long-lost interest – well, pretzels, certainly, who wouldn’t want a pretzel franchise, but also using your sports abilities to train adults or children; using computer talents to fix computers for money.
Hello, Franchise!
Think of it – spending your time using your sports skills and your skills dealing with kids, out in the open air, actually playing for a living. Bye, bye, old job; Hello, Franchise.
Check out franchise, marketing assistance, direct mail for franchises for more information.
Clichés turn into clichés for a reason. Lemon into lemonade. Bye, bye, old job; Hello, Franchise.
If you’re out of a job, best advice is to allow yourself a day or two of depression and panic and then to get going. Segue – surf YouTube and then gradually start looking at sites to help your job search.
Hello, Franchise
But consider creating your own job that you have full control over – can you say Hello, Franchise? Start at http://www.fbr50.com/ Franchise Business Review.
The current homepage reflects a survey of happy franchise owners, the most popular and successful – take a look-see. Some franchise opportunities exist for a very minimal investment – some as low as $4,000 - $8,000! Hello, Franchise!
And it’s likely that even a cursory review of these franchise opportunities will re-awaken some long-lost interest – well, pretzels, certainly, who wouldn’t want a pretzel franchise, but also using your sports abilities to train adults or children; using computer talents to fix computers for money.
Hello, Franchise!
Think of it – spending your time using your sports skills and your skills dealing with kids, out in the open air, actually playing for a living. Bye, bye, old job; Hello, Franchise.
Check out franchise, marketing assistance, direct mail for franchises for more information.
Wednesday, March 4, 2009
Direct Mail Will Never Go Out of Style - The Old Songs
Direct mail will never go out of style, and the reason is the effectiveness of song lyrics. What good is “She sent me an email; said she couldn’t live without me no more…” No, no, it has to be direct mail; she sent me a letter.
Direct Mail and Mr. Postman
Direct mail will never go out of style. What good is “Please, please, Mr. e-mail server administrator….” No, no, it has to be direct mail; please Mr. Postman.
Direct mail will never go out of style. What good is “I’m going to sit right down and text myself a text message and make believe it came from you….” No, no, it has to be direct mail; write myself a letter.
Direct Mail Train
Direct mail will never go out of style. What good is, well, what can you even do with “till the mail train comes back, rollin in my sweet baby’s arms?” Till POP3 ports back to 110? No, no, it has to be direct mail, the direct mail train.
Direct mail will never go out of style. What good is, “Just ftp our electronic messages to the county jail domain….” No, no, it has to be direct mail; send our mail to the Tijuana jail.
You gotta be convinced now. Check out marketing assistance, direct mail for franchises for more information.
Direct Mail and Mr. Postman
Direct mail will never go out of style. What good is “Please, please, Mr. e-mail server administrator….” No, no, it has to be direct mail; please Mr. Postman.
Direct mail will never go out of style. What good is “I’m going to sit right down and text myself a text message and make believe it came from you….” No, no, it has to be direct mail; write myself a letter.
Direct Mail Train
Direct mail will never go out of style. What good is, well, what can you even do with “till the mail train comes back, rollin in my sweet baby’s arms?” Till POP3 ports back to 110? No, no, it has to be direct mail, the direct mail train.
Direct mail will never go out of style. What good is, “Just ftp our electronic messages to the county jail domain….” No, no, it has to be direct mail; send our mail to the Tijuana jail.
You gotta be convinced now. Check out marketing assistance, direct mail for franchises for more information.
Friday, February 13, 2009
Cylon Philosophy as Applied to Direct Mail Marketing
Don’t know if you’ve been keeping up with Battlestar Galactica, but you may have noticed the following recurring phrase: “All this has happened before, and will happen again.”
Cylon Philosophy as Applied to Direct Mail Marketing
This is pretty much the way of things in life, fiction, and in marketing of all sorts. Direct mail marketing might have been presumed to have gone the way of the “Toasters” – the original Cylons – obsolete.
Direct Mail Marketing On Earth
But direct mail never really went away. Direct mail marketing to potential customers is still a viable marketing technique. Direct mail can be customized to specific neighborhoods, districts, zips, as well as to specific economies and interests.
Direct mail marketing has an additional advantage in tough economic times – customers are more willing to carefully consider mail containing coupons than they might be in more affluent times. Direct mail marketing is obviously a great way to get the coupon directly into the hands of customers.
You can get a little expansive with direct mail, unlike the rigid constraints imposed upon radio or television advertisements. Direct mail can contain far more information, and consumers may well pay more attention, as they can pick up your direct mail postcard at their leisure and read it all through
In troublesome times, consumers tend to take emotional solace in tradition, making them more likely to celebrate holidays and events and thus more likely to look twice at the coupon in your direct mail postcard.
All this has happened before and will happen again – applies to direct mail marketing as well as to the destinies of humans and robots.
Check out marketing assistance, direct mail for franchises for more information.
Cylon Philosophy as Applied to Direct Mail Marketing
This is pretty much the way of things in life, fiction, and in marketing of all sorts. Direct mail marketing might have been presumed to have gone the way of the “Toasters” – the original Cylons – obsolete.
Direct Mail Marketing On Earth
But direct mail never really went away. Direct mail marketing to potential customers is still a viable marketing technique. Direct mail can be customized to specific neighborhoods, districts, zips, as well as to specific economies and interests.
Direct mail marketing has an additional advantage in tough economic times – customers are more willing to carefully consider mail containing coupons than they might be in more affluent times. Direct mail marketing is obviously a great way to get the coupon directly into the hands of customers.
You can get a little expansive with direct mail, unlike the rigid constraints imposed upon radio or television advertisements. Direct mail can contain far more information, and consumers may well pay more attention, as they can pick up your direct mail postcard at their leisure and read it all through
In troublesome times, consumers tend to take emotional solace in tradition, making them more likely to celebrate holidays and events and thus more likely to look twice at the coupon in your direct mail postcard.
All this has happened before and will happen again – applies to direct mail marketing as well as to the destinies of humans and robots.
Check out marketing assistance, direct mail for franchises for more information.
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